Use of Google Analytics in the World

/ Monday, June 11, 2012 /
Interesting Infographic showing the penetration of Google Analytics in the different countries of the world. As shown, in developed countries and emerging economies the utilization of Google Analytics is always more than 70% compared to other alternatives.

The alternatives shown in the infographic are CNZZ and LiveInternet but of course there are some others like Adobe SiteCatalyst, Snoobi, and so on...

In my opinion the key factors for the success of Google Analytics are:
  
  • Free (there is a paid version but in most of cases with the free version you have more than enough)
  • Easy to Use (the built-in metrics they cover most of the KPIs you normally need for the analysis of website and e-commerce transactions.
  • Easy Installation
  • Customization (custom events tracking)
  • Dashboards (custom reports)
  • Integration (with other tools (Adwords, Webmaster Tools, and also other vendors tools).
Some things I am missing:
  • Real Time (even if they have some realtime tracking it would be nice that all metrics are real time so you don´t have to wait one day to have them available)
  • A/B Testing (at the moment the Google Website Optimizer is not a good tool for a/b testing since its difficult to use and very limited in terms of targeting, complex campaigns creation etc...so it would be great the Google Analytics would incorporate something better)
  • Survey (integrating directly in the tool the possibility to ask to users about the web service would add very valuable data to the existing metrics).

0 comments:

Post a Comment

Thank you for visiting my site. I’m the author of home decor help, home garden decor, home design interiors, tina 4 home design, uhozz, visit yogurt lab, sitazine, is beauty tips and sunnijati website. Modestop Topmodest Free Beauty Tips Shitazine Sitahouseblog Izhealthy Shitadesign Sitahouse Topmodest Sitazine Irezine Home- decor-design Shitadesign Shitadesign-dot-com Inhomeland inhouseland ghiuldenika inebautystyle enterarteiuna radiodominiopublico biberealexandru fabiobernadosdi geeklore31 syahadah-alhafeezah peaceloveiman bigwideempty techandchefadventures kaosgunlugu fikirkulubleri duazinciri theinternationalrules morefortngintn monkeymanzach lifeatthegreenys photokid84 chelsea-settles chasingmommyhood sexyhotactresseswallpaper tophotnewstodays avvani urbantrendsussex voychic reisyamode sitazine reportmy homedesignideasx mystylepinterest fashionstyleco popularnewstips isexy-hot-girls sexywomengirl trendymodeku derumahdesign womenhairs hackoblogger gadiswomen homeinteriordesignideas1s homedesignideasa uniquehomedesignsw enterpreneurforbloggers earningblogtipss lilyandgiasmom onfeatureblog aboutadsen onblogsocial tecnologiku onlinekutip akuhub caramakemoney youseoneed blogukus newbieblogit adsenseguideto triond-adsense inseoservice intipseoblog otherseoblog freeseoguid seoblognets tawaguideblog seosecretip buzdesign modewomen gayawoman cantikide tipsehat bebeautyps tipsjilbabcantiks idekontenislami healthfitnessnutritionsz jilbab-tips tips-home-decor caramemakaijilbabv beritaremajaterkinie allisoncrewnews mypinspinterest mypinspinterest gogirlsgallery seyhotgirls topmodest worldotgirls seksigirlsblog yourgirlsnet sexywomensia decorativehousedesigns simplebloggertipsz aboutadsense09s marketingner freeseotipstricksz womensiana chicstylegallery oblogkudewe colhomegallery marketserve onlibusiness artodesign designinguide oninteriorhome interiormu intutorblog blogoffeed newbloggerhint enginseo dibisnistips internetmublog onroomdesign homegardenco
 
Copyright © 2010 Service Marketing, All rights reserved
Design by DZignine. Powered by Blogger